The Adventures of Merlin is the exciting, ambitious and action-packed drama which sees the myths, monsters and magic of the legends brought to life with stunning CGI and captivating storytelling to enthral and enchant the whole family. Launched in September 2008 Merlin’s premiere on BBC1 in the UK enchanted audiences, conjuring an impressive 7.15 million viewers, making it the most watched drama series of the week and the subject of critical acclaim by the UK media.
We hold the exclusive licensing, home entertainment (excluding UK) and distribution rights to Merlin and has invested in the series alongside Shine Television and BBC One. Since its international launch at MIPCOM 2008, The Adventures of Merlin has been sold to over 180 countries including NBC in the US. This is the first time in more than 30 years that a UK drama has been bought by a US channel for primetime.
We have signed significant licensing deals with partners including Random House, Topps, Christy's and Danilo. In addition home entertainment deals have been signed with over 65 territories including the US.