16 OCTOBER 2012 – FremantleMedia Enterprises (FME) announced today a raft of new licensees in the UK & Eire for their hit pre-school series Tree Fu Tom, currently the most-watched show of 2012 on CBeebies.
The latest deals cover a wide range of partners and categories, including: Blues clothing for daywear; MV Sports for wheeled toys; Flair for arts & crafts; VMC for accessories and dress up; Gemma for greeting cards and party products; Ravensburger for puzzles; Egmont for annuals; and Rainbow Productions for character costumes.
The latest round of signings are in addition to current partners Giochi Preziosi, who are the master toy licensee, Random House for publishing, Aykroyd and TDP for children’s nightwear and Character World for bedroom textiles and accessories.
A second series of Tree Fu Tom was recently ordered by CBeebies for 2013 and the show is also distributed globally by FME, finding audiences in a number of territories around the world including France, Australia and Latin America. With a global licensing programme underway as well as a complementary home entertainment strategy, Tree Fu Tom is one of the hot brands to watch.
Pindy O’Brien, VP UK Licensing and Retail, FME, said, “With a host of new licensees on board, a new series commissioned for CBeebies and some exciting new international TV distribution deals, Tree Fu Tom is proving to be a great success both on and off screen.”
Aimed at 4-6 year olds, Tree Fu Tom combines innovative elements of heroic action, fantasy and magic, coupled with unique interactive physical activity. Set in an enchanted world where movement creates magic, viewers are encouraged to interact with the show through physical actions that have been devised and approved by movement development specialists to assist in the development of children. Former Doctor Who stars Sophie Aldred and David Tennant voice the lead characters Tom and Twigs.
With animation by Blue Zoo Animation, Tree Fu Tom is a co-production between FME and the BBC for CBeebies. The executive producers for the BBC are Jackie Edwards and Alison Stewart; and Bob Higgins and Sander Schwartz for FME. Tree Fu Tom was created and produced by Daniel Bays.
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About FME Kids & Family Entertainment
FME Kids & Family Entertainment division was founded in 2009 and has quickly become a worldwide leader in the family entertainment business. With 15 titles in production in collaboration with top producers on four continents, FME Kids & Family Entertainment is already one of the most prolific independent producers and distributors of content in the sector today. Its growing portfolio of content spans across four key genres: preschool, kids comedy, action/adventure and tween/teen fare. FME Kids & Family Entertainment is bringing to networks around the world innovative and exciting shows for television and new media platforms in live-action, 2D animation, CGI, stop-motion, puppetry and real-time animation with programming targeting demographics ranging in scope from preschool through high school.
ABOUT FREMANTLEMEDIA ENTERPRISES & FREMANTLEMEDIA
FremantleMedia is one of the leading creators and producers of entertainment brands in the world. FremantleMedia is part of the RTL Group, Europe's largest television and radio broadcast company, which is in turn 90 percent owned by Bertelsmann AG, one of the world's major media and entertainment companies. FremantleMedia’s worldwide production arm is responsible for many of the world’s highest rated prime time entertainment, drama, serial drama and factual entertainment programmes. FremantleMedia Enterprises is the brand extension arm of FremantleMedia, offering a one-stop-shop for all Licensing, Distribution and Home Entertainment around the world. The FremantleMedia Group (which includes FremantleMedia North America, UFA, FremantleMedia UK, FremantleMedia Australia and Original Productions amongst others) has operations in 22 countries, one of the most comprehensive global networks, creating nearly 10,000 hours of programming a year, rolling out more than 60 formats and managing over 300 individual titles. FremantleMedia has some of the world’s most sought after and long running formats in its catalogue, and globally, produces such programmes as: Idols (co-produced with 19 Productions in the US), Hole In The Wall, Got Talent (co-produced with Syco in the UK and the US), The X Factor (co-produced with Syco in the UK), Take Me Out, Family Feud, The Price is Right, Farmer Wants A Wife, Gute Zeiten Schlechte Zeiten, and Neighbours.
CBeebies is dedicated to delighting and surprising its young audience and it remains the UK's most watched and most loved channel for the under-sixes.Half of the target audience tune in every week (parents and carers with children aged 0-3 and four- to six-year-olds in digital homes) with 57% saying it is one of their favourite channels. Our reach is almost three times that of our nearest competitor.
Our most popular shows include In the Night Garden, Something Special, Justin’s House and Waybuloo. New shows this year include Andy’s Wild Adventures and Tree Fu Tom together with new episodes of the popular series Mr Bloom’s Nursery and Rastamouse.
The CBeebies website is also hugely popular with our young audience and their parents and helps extend the ‘learning through play’ philosophy. Last year it averaged over 830k unique users per week.
CBeebies has been crowned BAFTA’s Children’s Channel of the Year for the second year running and is Freesat’s Channel of the Year.
For more information please contact:
Sr. PR Manager
Tel: 0207 7691 6911
Publicity Consultant Kids & Family FremantleMedia Enterprises
Tel : 07889 666594